Client - Tailorie | Role - Art Director, illustrator | Year - 2020-2022 | Live project - here

Tailorie is a U.S.-based platform that focuses on personalized recommendations for lifestyle products and brands, with an emphasis on supporting local products.


To achieve this, a complete visual universe is created with illustrations that give personality to the platform and serve as a resource for creating content on social media.

FRANKIE, THE MAIN CHARACTER

A main character, Frankie, is created to guide the user through the communications.

EXTRA CHARACTERS

Frankie is accompanied by a multitude of other characters in various situations.

ICONOGRAPHY

The app and social media use exclusive iconography created for the brand (some examples).

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